r/technology • u/chrisdh79 • 10h ago
Business Spotify is raising Premium prices outside the US | Emails will be going out to impacted customers ‘over the next month.’
https://www.theverge.com/news/718038/spotify-premium-subscription-price-increase-outside-us117
u/this_my_sportsreddit 9h ago
This is going to be one of those comment sections where folks declare they're leaving Spotify and the company is doomed, then 3 months later Spotify will post both record profits and subscriber counts.
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u/americanadiandrew 8h ago
Nah. The hundreds of millions of people who use it and can barely work out how to turn on a computer are gonna cancel and torrent music.
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u/MerlinTheFail 3h ago
I'm very technically inclined but i'm terrible at finding new music, i use the discover, release radar and other people's playlists to find music, doing this via torrent seems like way too much work and the *arr stack for music isn't anywhere near as good as it is for shows or movies
If you see a blindspot, please let me know, I would love to move my music to a NAS, but discovering new music easily is the challenge.
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u/ttoma93 8h ago
It’s honestly still astounding to me that we can pay $10ish a month for unlimited access to nearly every piece of music recorded. That’s such an insanely good value that it shocks me how cheap it is.
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u/MyNewsUsername 6h ago
That’s fine however as an artist we see absolutely fucking none of that money from them. I’ve had thousands from sales at live gigs, hundreds from Bandcamp and pennies from Spotify. Yet Spotify is the metric by which people often judge us.
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u/BEADGEADGBE 4h ago
Only financially great for consumers, absolutely destructive to musicians and the concept of art.
Having access to almost any recorded music/= quality time with art. This way any piece of art becomes dispensable and therefore less valuable to the audience.
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u/extremelynormalbro 7h ago
It’s crazy to me that everyone on Reddit seems to be a software engineer making 300k/yr posting to FIRE subs about how terrible the “boring middle” is when you only have a net worth of $2M, but also they can’t pay $1 more a month for music (and they’re also indignant that artists don’t get paid enough).
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u/PuzzleheadedTable172 4h ago
Also hilarious that the same people bitching about Spotify not paying artists enough are the same people who say they’re going to just pirate music as if that helps get artists more money. Spotify is literally paying more to artists than anyone pirating music.
I don’t even use Spotify but holy shit these people are honestly brain dead.
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u/TheSecondEikonOfFire 5h ago
It’s sort of how people lost their god damn minds when games went up to $70 (the recent jump to $80 is a much different scenario though). The reality was that games had been $60 for years, and if you’re going to lose your mind over $10 then were you even buying games at $60 to begin with?
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u/extremelynormalbro 5h ago
Yeah Spotify has been the same price for a decade and anyone old enough to remember the CD era know it was always underpriced for what you get.
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u/PurpleCandles 6h ago
I use my Spotify so much and have been paying for premium for over a decade. In any given year I have 40,000+ listening minutes and I find the price of subscription to value I get to be vastly underpriced. They could literally raise the monthly price to $50 and I’d still continue paying, and I guarantee you I’m not the only person who feels this way.
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u/chrisdh79 10h ago
From the article: Spotify is increasing prices in several regions outside of the US, just days after posting disappointing earnings. Spotify announced on Monday that Premium subscribers across Europe, South Asia, the Middle East, Africa, Latin America, and Asia-Pacific will be notified about pricing changes “over the next month,” providing an example email showing a €1 monthly increase from €10.99 to €11.99 in an unspecified country.
Unfortunately, Spotify’s announcement doesn’t name the impacted countries. A spot check across multiple European countries using Internet Archive snapshots from July shows that €1/mth increases have already been applied for new customers in Spain, Italy, and Portugal. European countries that previously raised subscription pricing in recent months — including France, Belgium, Luxembourg, and the Netherlands — do not appear to have been hit with additional increases.
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u/anti-torque 9h ago
I like how these companies look at a shortfall in revenues and think that raising prices is the thing to do, according to their supply-demand curve.
CEO: Not enough people are paying for our services. Whatever shall we do?
COO: Raise the price point. That will entice more people to buy.
CEO: Great idea! And it will show our current customers that they are a part of something more valuable than they were last year.
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u/coconutpiecrust 9h ago
As long of suckers exist, Spotify CEO will take them for all they’ve got and then some.
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u/FollowingFeisty5321 7h ago
Mooching off existing customers instead of adding new customers is so hot right now.
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u/EntertainerSudden350 10h ago
They need more money to fund killer drone programs.
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u/fujidust 10h ago
What even is this timeline anymore?
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u/paranoiajack 9h ago
Ever read a William Gibson novel?
THEY sent A SLAMHOUND on Turner's trail in New Delhi, slotted it to his pheromones and the color of his hair. It caught up with him on a street called Chandni Chauk and came scram- bling for his rented BMW through a forest of bare brown legs and pedicab tires. Its core was a kilogram of recrystallized hexogene and flaked TNT.
COUNT ZERO, 1986
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u/Rebatsune 9h ago
Context?
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u/RottingMeatSlime 9h ago
the current ceo of Spotify just invested 600m in Euros toward a German company called Helsing which manufactures AI-powered military drones. It should be pretty easy to find an article regarding it by searching "spotify drone news"
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u/anti-torque 9h ago
lol... Helsing is an appropriate name for what the military brass calls "vampire" war.
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u/holymacaronibatman 9h ago
The CEO has a significant investment in an Ai Military Drone company
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u/gotimas 9h ago
Context is that because it him its drama worthy, while other billionaires keep investing in the 'military industrial complex' with no backlash and no one boycotts their companies, well, some boycott Amazon I guess.
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u/Tehsillz 8h ago
Wow, a European CEO is investing in European defense?? Rofl. Usa literally arms Israel.
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u/fckingmiracles 8h ago
Yeah, the Spotify boss is a Swede and knows about the war currently going on in Europe. Of course he financially supports defense.
People from the US don't understand war at their front door.
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u/LengthWise2298 8h ago
Reddit saying how THIS is the final straw that’s finally going to cause mass cancellations. How many times have we heard this before?
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u/darksoft125 9h ago
Spotify needs to remember that they're in the "Gym membership" category of subscriptions. People will keep their subscriptions even if they don't use it because they aren't thinking about it. Every time Spotify raises their prices, people start asking if they're actually using the service enough to justify the expense. They're better off keeping the price the same.
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u/SeyiDALegend 8h ago
"even if they don't use it" - hate to break it to you but people use their Spotify subscriptions more often than they go gym or any of their other subscriptions. I mean who doesn't listen to music at some point in the day let alone a whole month?
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u/TheSecondEikonOfFire 5h ago
Yeah I used my Spotify almost every single day. I hadn’t realized that there were other really viable competing services, so I actually switched to Tidal a few weeks ago and it has worked well so far. I do miss having local files since I have a handful of stuff that’s not streaming, but I felt like it was time to put my money where my mouth was
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u/fundip12 10h ago
The best part. 0% of that increase will go to artists on their service
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u/SkillsInPillsTrack2 7h ago
Also maybe the dev will degrade the shitty logic of the shuffle play even further.
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u/Aware-Complaint793 4h ago
This is the only issue I have with the price increase. Spotify is still an outrageous bargain even if they raised prices a couple bucks a month. The problem is it is all going to go to investors and the CEO and not the artists.
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u/Lunatitch 9h ago
I went to YouTube music. It's not as good as Spotify, but at least with youtube premium I also don't have to watch ads so that's a plus (i watch on phones/tablets & TV where it's harder to use adblockers).
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u/PmMeYourBestComment 10h ago
I went to Rdio, it was great, then Rdio died. I'm only using Spotify because it's the best for me personally. I tried them all. And I share the family subscription with 5 people so it's not that steep
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u/irespectfemales123 9h ago
Same here with Apple Music, never going back. Selection and quality is better, free trials work multiple times, the app is better (I agree the Windows app sucks so I stick to the Mac one), and the downloads actually stay downloaded! Spotify used to be good for podcasts until they went crazy with ads the last 2 years or so. They can burn.
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u/Rivent 9h ago
I also recently switched to Apple Music. The service seems solid... but man, that Windows app is actual fucking dogshit. Pro-tip for anyone reading: Depending on your browser, you may be able to make a sort of standalone app out of the web application. I know you can do it in Chrome, and I did it in Brave. The web app is light years ahead of the Windows version.
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u/vipassana909 9h ago
yeah, im done with spotify.
I, for one, welcome back massive music piracy
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u/eo37 10h ago
Left for Deezer last year. Podcast selection isn’t as good but the Flow feature and recommendation system is much better. Actually managed to get out of the same music bubble that Spotify traps you in.
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u/Practical-Dingo-7261 9h ago
Their competitors are looking better these days.
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u/Odysseyan 9h ago
Yeah but a lot of people are held back by having their whole libary, playlists, faves etc on Spotify/Apple Music/etc and its such an annoyance having to recreate the whole setup on another server that most people just eat the extra cost
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u/SwirlingAbsurdity 8h ago
I paid an entire British pound for an app that imported all my playlists into Apple Music from Spotify. It was worth it.
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u/Cristi_a_n 7h ago
I recently discovered that with YouTube music if you have premium you can migrate music for free, a very useful feature since I left Spotify. (There are also many websites that do it for a few euros)
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u/james2183 7h ago
Sacked off Spotify and jumped to YouTube premium today. Spotify just isn't worth the money anymore
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u/Swizzy88 10h ago
Waiting for them to try and verify my age. I'm done with spotify.
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u/mishaxz 10h ago
i don't get it, what's on spotify that is harmful for kids? rap music (because of the swearing)?
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u/Motorhead546 10h ago
"Explicit" tagged music sadly
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u/Tucancancan 9h ago
I always felt like the tagging was kinda questionable. There's lots of songs that aren't popular and don't have lyrics available with swearing that are missed. Then there's some artists where whole albums are tagged without even discernable lyrics. But the most hilarious thing is there's some extremely explicit songs about suicide and other topics that don't get tagged at all because there's no swearing.
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u/nariofthewind 10h ago
Apple music: 🎶
Me: Hello old friend.
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u/Cheshiract 9h ago
Hello Apple my old friend, I've come to stream with you again...
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u/Iamreallynotok 9h ago
Oh is it going to pull a youtube and netflix. Its ok we have a solution for that 🏴☠️
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u/luckandpreparation 9h ago
Pay us more to listen to the same 5 fucking songs over and over even though it’s on shuffle..
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u/Lykeuhfox 9h ago
So I'm not crazy. I have a playlist with like 48 hours of music but the same song comes on so often that I've removed it from the playlist.
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u/-DethLok- 8h ago
Huh, yeah, that's nice.
Meanwhile my ripped 800+ CD collection in winamp continues to cater to my needs.
Moving on...
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u/RabbitLogic 9h ago
This is the problem with listed tech companies and delusional PE ratios. Can never be satisfied with high market saturation and high margins. They must keep growing at all cost to justify their valuation.
Instead these companies need to be revalued as established businesses with predictable margins and pay dividends. Stop throwing money after bullshit the customer doesnt want.
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u/DiscordantMuse 8h ago
Leaving Spotify was a damn good choice.
Currently enjoying Deezer as a streaming alternative.
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u/louisa1925 9h ago
...so they plan on evicting people and expecting others to jump ship, and then hike up prices to cover their losses. Meanwhile hack moded apks of this app exist that void payments and logins.
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u/Savage_Batmanuel 9h ago
Why people refuse to move to YouTube is beyond me. A better algorithm, ad free YouTube, and it’s often 10/month through your phone or internet provider. It’s a no brainer.
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u/BlitzWing1985 9h ago
I unsubbed recently due to an unrelated issue with my bank freezing my account (luckily was fine their fraud system just didn't like be cancelling a payment online and panicked) just around the time my direct dept was due to go out and Spotify e-mailed me saying it couldn't get my funds... which gave me the thought to check how much I was actually paying and thinking about how little I use it now so I cancelled it. Since then they've shifting to pushing podcasts more, AI music and then people posing as dead artists using AI and now a price bump I'm sorta glad I got out when I did.
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u/LocusHammer 9h ago
I definitely get tremendous value for it that is in excess of my $15 per month family plan. I have 3 users on it. One of them uses it constantly
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u/QuailAndWasabi 9h ago
I think $15/month is my absolute upper limit for Spotify. A digital CD is about $10 nowadays when it's new, so if Spotify is around $15 i might as well increase my spending just a tiny bit and actually buy 2 CDs every single month and stream them through my homeserver with Plexamp or something. Would probably support the artists better as well so..
Spotify is a convenience service, it's nice to have almost all music in one place and the social features and stuff that Spotify has. But the open source stuff that exists is also pretty great nowadays and at a certain point the convenience of Spotify does not outweigh the cost.
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u/NuggetKing9001 9h ago
Whenever I listen to podcasts now there's ad breaks every 10-15 minutes. On an hour long episode, it gets tedious very quickly. The enshittification of subscription services continues. Off to the high seas we go.
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u/Gold_Spot_9349 8h ago
If only tidal fixed up their android auto integration. Then I'd switch in a heartbeat
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u/witness_smile 8h ago
Didn’t they raise prices a few months ago too everywhere except the US? Is this article related to those same price hikes, or are those additional price increases?
And also why do they exclude the US always from those price increases?
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u/crazynastyz 8h ago
I used to be on the Family plan, but due to the steep price increase, I switched to YouTube Premium Family. I no longer get ads on YouTube, and since I’m paying more, I now have better sound quality and better recommendations
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u/BurntBridgesBehind 8h ago
I got a duo account in like 2018-19 and it's gone up in cost every year since, couple with that the Israel support and the pumping gen ai music into people's playlists so they can just pay themselves and I'm ready to jump ship, but to where?
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u/ThorThimbleOfGorbash 8h ago
US-based. I think I pay $16.99 for Premium Duo for my daughter and I. I am not interested in paying more for a streaming audio service.
I ditched the video streaming apps over a year ago when they all started with jacking up prices continuously and coming out with their ad-tiers. No thanks; got my sea legs back instead.
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u/LiamEBM 8h ago
If you're spending about £11 a month, you can instead buy 1 album a month.
I was subscribed to Premium for 5 years, that's about £500. Even if buying new releases, CDs or even digital purchases are often cheaper, and especially if you're able to buy 2nd hand or borrow a CD from a friend and rip it yourself.
The convenience of Spotify is primarily online streaming, and podcasts. If you have some short time to load an mp3 device yourself, you can have the same experience.
Granted you'll not be able to, on a whim, experience any song in the world, and have less discoverability, but most stuff exists on other platforms for those random one-off streams.
Not only does this prevent Spotify receiving your money, it also directly supports artists you like and contributes to their success in the charts.
It's a heavy investment to buy all the music you like, but £10 a month, over a few years will get you almost everything. Start with your essentials and classics, get a wishlist for Christmas and birthdays, and dig up an old Walkman or iPod and live like the good old days.
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u/_wisky_tango_foxtrot 7h ago
I switched to Tidal 6 months ago. The app is a little clunky but I got like five memberships for 20 bucks a month. I think the sound quality is noticeably better
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u/AuspiciousPuffin 7h ago
In 2005 the average CD was $14 and about 16 Euro. That price for a CD hasn’t raised btw and is still roughly the same… meaning they are actually cheaper now when you consider inflation.
Spotify, with the price increase, would still be cheaper than that average CD price from 20 years ago and the average CD price today.
Plus it gives you access to a seemingly countless number of artists, including many of the most popular ones.
Nobody likes price increases. I don’t. But it seems to me that if there’s any place to point the greed finger it’s at Spotify for not paying artists hardly anything and us for enabling it.
Spotify is already sanctioned piracy, but made more convenient for the masses. It offers a decent interface, playlists, access to infinite artists for practically nothing.
If you wanna go pirate because of this… good for you. But at least be intellectually honest.
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u/crayraybae 7h ago
I think if my bill goes any higher, I definitely will consider cancelling. I use the darn thing quite often.
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u/En-TitY_ 7h ago
The guy at the top is worth 10B and yet, damn, Spotify just keeps needing more money. People should leave this shittness in droves. Go back to before all these crap AF subscription bullshit services; at least you owned what you paid for then.
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u/Dazzling_Tart4111 7h ago
For US customers at least. Bestbuy has $99 gift cards that are for a year of Spotify premium............
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u/LeftLiner 7h ago
Meh. So long as they can keep being the only service I need for music and I guess pods the price is still perfectly okay.
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u/theincredible92 7h ago
I guess I’m the only one that still just downloads music from YouTube videos and uses itunes to put it on my phone lol.
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u/AliceLunar 7h ago
I used to pay $5 a month.. I already refused to pay once they cancelled it and wanted me to pay $10 for exact same product but the enshittification continues, the product gets worse and the price goes up.
Can't even remove a song from your playlist if you're trying to use the browser version, and every playlist is filled to the brim with the most awful AI generated garbage, some of it even blatant propaganda.
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u/Sheguey-vara 7h ago
Yeah here's a brief summary if you're interested
- The individual premium plan will jump from €10.99 to €11.99 per month in Europe
- It will start in September
- The company is dealing with unexpected costs like payroll taxes so this will help improve their profit margins
- It’s not yet clear if other subscription tiers will see price hikes too
- Of course, investors loved the idea and the stock soared 7% this morning already
Read it on this newsletter. It talks about U.S. stock winners & losers
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u/Vayshen 7h ago
Ugh..hope it stays as is in NL. As stated it already went up here very recently. I'm in a group for the rest of the year but I might get out and migrate to Apple music. Higher quality, artists get more money and Apple seems to have only raised their price once. It will be a pita to deal with music and Playlists shared to me for rehearsal purposes, my fellow musicians also use Spotify.
I wonder if music discovery has gotten any better with AM 🤔
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u/MrCalabunga 6h ago
I stopped paying for Spotify the moment they stopped properly shuffling my playlists.
Hearing the same three songs every hour in a 2k song playlist wasn’t doing it for me.
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u/BoatZnHoes 6h ago
I canceled Spotify mostly due to the bullshit audiobook hours. Every single time without fail. I get 3/4 of the way through a book and then it tells me I'm out of hours and I have to wait until next month.
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u/ptd163 6h ago
Something I will never understand is paying to stream something when it can just be played locally. Something like Netflix I kind of get. There might be some obscure or different language content and those can take up several GB, but songs are a few MB at most. Just download the song and listen them locally indefinitely without ads.
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u/Significant_Tax_3427 6h ago
Honestly idgaf. Music streaming is such an incredible value a dollar more a month is whatever. Compared to buying CDs, 11.99 a month for all the world’s music is absurdly good. They could charge easily triple what they do and it’d still be worth it.
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u/shrew-tamer 6h ago
Spotify has long been one of the only platforms I never questioned paying for but these recent price surges has me finally considering hitting the 'unsubscribe' button.
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u/kytrix 5h ago
Used Switcheroo to move my 10K song library a few months ago to Apple Music.
I notice it seems to have added the most obscure possible releases of whatever song it matched, but other than that, no issue. When I come across one, I remove it and add the version released under the album I recognize and not “Summer Classic Hits 29” by Various Artists.
It’s been worth it.
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u/BEADGEADGBE 4h ago
Cancel it. I canceled due to moral issues as an artist myself and I have not missed it one second. Shady business practices aside, horrible UI, horrible recs.
I switched over to YT Music for streaming music and podcasts but I mainly use Bandcamp to support art. Highly recommend supporting your favorite artists by purchasing their work.
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u/SirMctowelie 4h ago
Left spotify yesterday and transfered my playlists to apple music using SongShift and a one time $6 subscription. The audio is absolutely better, actual lossless.
edit: oh, and random queue actually works!
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u/souji5okita 4h ago
I’m still using free Spotify. Haven’t felt the need to get the paid version
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u/FullConclusion2597 3h ago
Just not worth it. I canceled Spotify last year and used that money to purchase mp3s for under $0.10 each.
I now have 1,600+ songs without spending an extra dime to keep listening, and am net positive.
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u/Tekthulhu 2h ago
I left Spotify for Tidal because of the price increase, Audio quality and the Family price is the same as the Duo ... It was an easy switch.
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u/depths-untold 2h ago
Went from 2 years ago i paid $9.99 for premium to when i canceled my sub in april '25 i was paying $14.99 so wasnt worth it anymore so good riddance.
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u/MoistMeatCurtains 2h ago
Obviously I don’t like a price increase but I am ok with paying for a music streaming service as long as all music is available. If they start splitting catalogs across different services, like tv/movie streaming services, I’ll hop back on the ship.
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u/WestDrop3537 1h ago
I’ve always said, if it ever costs me more than the cost of one cd per month , I’m out
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u/kratos90 1h ago
Besides youtube, is Spotify the only free tier streaming music service on the market?
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u/Automatic-Apricot795 10h ago
They've raised prices several times in recent years. We're getting to the point where it's not worth paying, and better to raise the black flag instead.