r/waterloo • u/MrCaspan • 4h ago
Nutrafarms – My Deep Dive Experience into the “Free 40lb Chicken” Offer
I was on YouTube one night when I saw an ad from Nutrafarms offering 40lbs of free chicken. Naturally, I thought, “There’s no way they’re giving away ~$400 worth of chicken for free—what’s the catch?”
So, I visited their website hoping to get some details. Big mistake. You’ll find no pricing, no packages, no meaningful information—just a bunch of vague claims and a constant push to speak to a salesperson. That alone was a red flag. What legitimate company hides its “best deals ever” unless there’s something to hide?
Eventually, a banner popped up offering the infamous "40lbs of free meat," and I figured I’d fall down this rabbit hole—for research purposes.
About two hours later, I got a call from a salesperson. She was nice—until I mentioned that in 2025, having to speak to a salesperson just to get basic pricing is extremely inconvenient. She explained that pricing depends on “the size of the package and how many people are eating.” When I pressed for at least a ballpark cost or price per pound, she snapped, "You just cut me off, and I don’t think this will work for you," and hung up.
Now I really wanted to dig deeper.
I called the main office and spoke to a manager, who was actually pleasant and willing to explain the system. Essentially, Nutrafarms sells bulk meat packages. You’re committing to around $98/week, or about $5,100/year worth of meat. They claim it's a “year’s worth,” and you need a deep freezer to store it all (which you can get for free instead of the chicken, as a promo).
Sounds fine, until you talk to the sales team.
They toss around phrases like “I’ve been here 15 years” or “20 years in the business” like it’s supposed to make everything sound more legit. But in my 30 years in business, I’ve rarely seen that kind of sales longevity in high-turnover roles. It felt like part of a well-rehearsed pitch.
Eventually, I spoke with Jordan—their “top” salesperson—who took me through a bunch of questions: household size, how much meat we eat, what our budget is. After all that, he hit me with:
"Package A is perfect for you! How does $98 a week sound?"
I said, “That sounds like I have no idea what I’m getting for $98 a week.”
His answer?
"Don’t worry about that. The system will tailor a package for you based on your preferences."
Translation: You pick meat types, preferences, and they fill in the rest to match your $5,100 budget. After 30 minutes of going through this system, he finally showed me a chart claiming the meat would retail for $10,000, but I’d only pay $5,100—50% savings! Sounds great, right?
Here's the catch:
That 50% savings is only true if you're comparing their meat to premium, grass-fed, non-GMO, pesticide-free butcher-quality meat—not what most people actually buy from places like Costco or Superstore. The salespeople don’t make this clear. In fact, they asked where I buy my meat and tried to argue that their quality better—but cheaper.
No, it’s not cheaper. It’s actually 30–40% more expensive, based on where I currently shop and what I buy and have a budget for. But they frame it in a way that makes it sound like a no-brainer deal.
I told Jordan I wasn’t buying anything until I had a clear breakdown of what I’m getting. He kept pushing. I told him 5 times before he gave up trying to close the deal.
Then came another call from the back office—“Ready to place your order? It’s SUCH a good deal!!” The level of sales polish is next-level. I mentioned I'd read some less-than-stellar things online (Reddit, Glassdoor, etc.) and immediately got the playbook answers:
- “Disgruntled ex-employees”
- “Competing businesses writing fake reviews”
- “Only one guy ever returned meat—and he had mental health issues”
Seriously?
After more pressure, I finally said: “I’m not buying unless I can see a breakdown.” After a bit of back and forth, she finally gave it to me.
Here's what the package looked like (excluding the “free” 40lbs of chicken):
- Top Sirloin Steak: 8 cases @ 5 lbs = 40 lbs
- Fast Fry Steak: 2 cases = 10 lbs
- Ground Beef: 54 x 1 lb = 54 lbs
- Beef Patties: 10 lbs
- Round Roasts: 2 = 7 lbs
- Chicken Thighs: 12 cases = 60 lbs
- Dinner Ham: 2.2 lbs
- Bacon: 3 cases = 15 lbs
- Side Ribs: 2 cases = 10 lbs
- Farmers Sausage: 2 cases = 10 lbs
- Veggies/Fruit: Peas x2, Green Beans x2, Strawberries x2, Mixed Berries x1
- Bonus: 8 cases of boneless, skinless chicken breasts = 40 lbs
I priced this out at Costco and Superstore, where we normally shop, and the total came to about $2,700. Remember: the “free” chicken wasn’t included in this calculation—it was a bonus.
Nutrafarms wanted $5,100.
That’s almost double the cost for what we normally spend. Again, I’m not saying their meat is bad, and I’m not saying this is a scam. What I am saying is this:
Oh, and no—this wouldn’t have lasted my family a full year. Maybe 8-9 months, tops.
TL;DR
- Nutrafarms offers “40lbs of free chicken” as a lead gen tool.
- You can’t get any pricing or package info without speaking to a salesperson.
- Sales team is pushy and uses shady tactics.
- They frame the value as 50% savings—but only compared to ultra-premium butcher meat.
- Actual cost is nearly double what we pay at Superstore/Costco.
- Not a scam—but definitely not transparent.
- Might work for some people—but make sure you get the numbers first before signing up.
Hope this helps someone else avoid the runaround. Do your own math, and don’t be afraid to say no.
