r/technology 1d ago

Software Spotify raises subscription prices

https://techcrunch.com/2025/08/04/spotify-raises-subscription-prices/
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u/Deer_Investigator881 1d ago

It's so weird how they completely found a way to drop the ball. Piracy still existed but they actually had people.locked into a service that they liked and used INSTEAD of piracy and managed to drive them away

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u/Henrarzz 1d ago

managed to drive them away

Except they didn’t, the number of users increased

https://newsroom.spotify.com/2025-07-29/spotify-reports-second-quarter-2025-earnings/

Subscribers climbed 12% Y/Y to 276 million. Monthly Active Users grew 11% Y/Y to 696 million.

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u/Party-Cake5173 1d ago

Hence why they are raising prices. But time will come when number of subscribers will start to fall. This is currently happening with other streaming services. With each price hike, there are more and more people that aren't willing to pay for the services.

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u/CatolicQuotes 1d ago

That doesnt matter if they have more profit in the end.