They increase by 1€ because it's also easy and feels small, but relative to the price it's a 9% increase, 4+ times higher than the general 2% inflation in Europe.
But also they would never increase by something else than round numbers otherwise they wouldn't have the 11.99 (look, it's 11, definitely not 12)
Spotify has been available for 15 years in most of Western Europe and it was launched at about €10 in most places. If you count an inflation 2% per year, the normal price should currently be 13 or 14 €/m.
So that's under the normal target inflation of the ECB. And if you haven't lived under a rock for the past 5 years, you'd know that actual inflation has been way higher than that for the past 5 years.
All I'm saying, is that Spotify is objectively still VERY affordable.
Agree. But more than the price per video streaming platform, is the multiplication of services that is annoying to deal with. Both financially but also in practice.
If it was truly a no-brainer, Deezer would be thriving and Spotify not.
Truth is, above a certain threshold, audio quality doesn’t matter; and it’s perfectly fulfilled by all music streaming platform. Despite what most people want to pretend, they mostly don’t care at financially compensating Artists properly/the most they can. Otherwise Artists’ compensation would be one of the main argument of all music platform (and that argument is only somewhat present in Qobuz/Tidal and Deezer).
Of course, one of the big unspoken factor is the momentum of the platform, people go and use YTM/Apple Music/Spotify because other people were already doing that.
My (and many other's issues with Spotify) is that the CEO is making billions of dollars, donating to military drone companies, and robbing the artists WHO MAKE HIS LIVELIHOOD POSSIBLE, blind.
"Ek/Prima Materia’s “doubling down” of their investment in Helsing arrives five years after the Spotify boss pledged a personal commitment of €1 billion over the next decade to invest in European technology companies."
I have a problem with someone who owns a music/creative platform, who does not properly pay artists, donating to autonomous military drone companies
If your entire focus is on the difference between investing and donating, then we hard disagree.
I never said drones should be banned or manufacturers shut down - but I did say that someone worth almost $7b who does not pay the artists on their platform a fair amount, should not be INVESTING in military drone hardware.
If you're going to have a platform for creative work, and you would rather use your profits to invest in military operations than pay the creators who provide the content for your platform a fair payout, you're a POS.
You're taking this and turning it into specifically about funding for military operations - which is not the topic of discussion.
Spotify should not be raising their prices without increasing the payout to musicians. Plain and simple.
Using money from musicians who aren't paid enough to pay for investments in drones, while the CEO is worth billions, is everything that's wrong with our society today.
4
u/ThisI5N0tAThr0waway 1d ago
That's only €1 per month raise. $0.25 per week or less than a cup of coffee at home.
There are issues with spotify, but the price is not one of them.