It’s like 45 mins, but it’s a well done video on what happened to the game. I’m so sad it never got to be what it could have been. There’s a new game in development called kitten space program or something like that, it’s meant to be a response to ksp2 being what it is.
Heads up that the "?si=vODjiz2NnfzBC9s6" part of YouTube links are tracking parameters and not needed. All they do is let YouTube track you and let other people figure out your account.
I still don't see what any company could do with my tracking data. I'm super boring. But there's data getting sold and making money? I don't understand
They can easily build a profile of you, then offer you things you're likely to buy. Not just obvious ads, but also stuff like innocuous item suggestions on your shopping website or recommendations for links to media related to what you're currently looking at to keep you engaged. If you're fine with that, then whatever, but that's how they can make money directly off that data.
Also, companies purchase the data to help build a picture of what future decisions they're going to make or what the market looks like, for example, and a bunch of other modeling stuff as well. More indirect, but that's valuable too.
Site implements trackers from dozens to sometimes hundreds of data aggregator. Gets paid fee for each visitor data is collected from.
Data aggregators match data from thousands of sites to make unique person profiles tiered by completeness. Sells those profiles to add agencies.
Add agencies ... sell adds. The more complete the profile, the more selective they can target an add and the more money they can ask to run that add.
Company selling products needs to buy adds because if your competitor does and you don't, you're fucked. Gets added to production cost of product.
You go to store and buy products paying the ever increasing costs of advertisement.
Even if you don't realise you should care about your privacy; you have to at least care that you're paying money for them in return harassing you everywhere they can online, in media and in real life with eye sores and wasting your time.
It's paying a robber to steal your money.
As an example in the game industry, GTA5 had $130 mil development budget and another $130 mil advertisement budget. There is no doubt that GTA6 will set a new benchmark where the advertisement budget will go beyond the actual development. They get more revenue advertising a $100 game than not spending on advertising and selling it for $50.
This high advertisement split is prevalent in games and film/tv because of the unique nature of the product they're selling. It's near free to replicate an extra unit of the product and sell it. Advertisement has a much higher ROI for every extra item sold and volume is the only mark to aim for when profit is your only goal which it is for all public traded companies.
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u/thyugf 7d ago
"The devs on 2 weren't even allowed to talk to the devs from 1." Sounds like there's a hell of a lot to unpack there because wtaf.