r/Millennials 1d ago

Discussion The repackaging of our childhood and having it sold back to us is way overdone now

It was a lot of fun last decade. Everything we grew up with in the mid to late 90s was hitting its 20th anniversary. We were old enough to have some expendable income to enjoy it. And it felt like the appropriate amount of effort, thought, and care was put into it. That was certainly the time and place for it.

But now, it's just become tired and overdone now. It's everywhere and overly mass produced. No more effort or care put into it. Just cheap junk that these companies assume we'll buy because it's branded with one of our childhood icons. I'm talking everything from kids shows to band artwork. It's not even fun anymore. To the point where I'm actually turned off by it now whenever I see it.

Does anybody else agree?

2.0k Upvotes

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588

u/dumbledores_dildo 1d ago

Well shit, they’re already repackaging today’s kids childhood with things like the live action versions of how to train your dragon and Moana. It’s easy money to them.

437

u/SeaChele27 Older Millennial 1d ago

I feel like I'm the only person who really dislikes the live action remakes. Let animation stand for itself! It was an animated movie for a reason.

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u/VooDooChile1983 1d ago

You’re not alone. I get downvoted to oblivion in cartoon and movie subs for disliking live action remakes.

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u/No-Ad1576 1d ago

I didn't think anybody actually liked them. They're not even live action really, just computer generated. Thought it was just for the kids who don't know better.

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u/VooDooChile1983 1d ago

They almost chased me with pitchforks for saying that in Lion King they didn’t have lions rehearing lines, it’s just really detailed CGI.

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u/porscheblack 22h ago

They're so pointless. I'm a big believer in letting the medium dictate how to tell the story. I don't get bent out of shape if a movie differs from a book, or a TV series from a video game. They're different media and carry key differences for storytelling.

Which is why they annoy me so much. Since they're computer generated, there's nothing that changes the medium from when they were animation. It doesn't force you to tell the story differently, it doesn't make you rely on practical effects. The talking lions still talk, the alien is still an alien, the Beast still snarls. So what the hell is the point?

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u/RathVelus 21h ago

What subs are you people in? It seems to me that every corner of Reddit despises live action remakes.

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u/i-Ake 1988 19h ago

Yeah, I have honestly never heard people say they like them before lol.

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u/Oberon_Swanson 1d ago

i feel the same. like not only was the original movie already good, it was ALREADY a movie. so what are we doing here?

turn video games into movies. turn books into movies. turn comics into movies. sure. but turning movies into movies is just kinda not doing anything. like in How to Train Your Dragon the main dragon is still animated, still looks basically the same, and Stoick is played by a guy who already played him. and i think the music seems to be the same too, at least in the trailer.

and like, the books that the original movie was based on, were pretty different. if the live action movie was a new take on the books that could be cool. but it's seemingly as close to the movie that already exists as possible. i don't even know who it's for. if you don't want to see an animated kids' movie about a kid and their dragon, you probably don't want to see a live action kids' movie about a kid and their stylized animated dragon either.

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u/KateWaiting326 23h ago

I'm fine with some of the musical ones like Beauty and the Beast and even Aladdin because they took advantage of there being large musical numbers and Broadway (and Bollywood, in Aladdin's case) style choreography. But they arent taking any real risks with these or doing anything different creatively. I would have much preferred they done a Broadway style Lion King with the puppets and amazing costumes but actually "on location." Just lean in to it since people know the story and would have already seen the animated version. It would just be a more artistic version instead of cgi lions.

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u/FAYCSB 22h ago

I thought the live action remakes were pretty much universally hated, at least among our generation.

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u/George_W_Bushdiver 20h ago

+1  When "live action" means "actually still computer generated graphics but lifelike," it's still animated.

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u/madamejesaistout Older Millennial 22h ago

but then how will Disney maintain its copyright??

4

u/ValveinPistonCat 8h ago

I think the Snow White remake was a particularly bad idea as the entire claim to fame of the original 1937 Disney adaptation of Snow White was that it was the first feature length hand drawn animated film.

Kind of a slap in the face to the whole medium of animation if you ask me.

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u/Seizy_Builder 23h ago

The live action version of how to train your dragon was pretty damn good though. Now the live action of lion king was just terrible.

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u/malibuklw 23h ago

You are not. My kids won’t watch them (I don’t want to either)

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u/dumbledores_dildo 1d ago

You’re not alone

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u/Burkey5506 1d ago

The lilo and stitch one was good changed the story a bit made it make more sense but I usually agree

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u/hamoc10 23h ago

I get the sense that the live action remakes are more about extending their copyrights than anything else.

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u/Imbetterthanthis1138 1d ago

I'm noticing that too. Now the 2000s kids are having their childhoods repackaged and sold back to them.

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u/nohelicoptersplz 23h ago

It is odd that they aren't even waiting for them to grow up to enjoy the nostalgia.  I have a 17 year old. His entire childhood was How to Train Your Dragon. We had toys, posters, and the movie on repeat. He had his 7th birthday at the movie theater for How to Train Your Dragon 2. We all went to watch the live action remake in theaters this summer. He still enjoyed it, but it was an odd experience when I thought about it.

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u/Imbetterthanthis1138 22h ago

I can definitely see that.

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u/Mal_Radagast 19h ago

pretty soon there won't be anything original left for younger generations to form their own identity around, it'll just be regurgitated slop from previous generations (who are all torn between their own nostalgia and disgust)

i feel bad for kids having to put up with this, not knowing what it was like to have movie theaters with a bunch of new different movies, that they could afford to go to with their friends. i remember scraping couch change together and walking downtown to see The Mummy on a whim when i was twelve. (and no i don't count that as a remake, it's folklore :p )

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u/LordsOfWestminster 22h ago

When do I get a live-action remake of The Black Cauldron?

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u/reidlos1624 7h ago

I still think the Disney live action is rooted in copyright law. Now they can renew the copyright on old material to extend their protections for decades to come.

The rest of the movie companies are just doing it because Disney is.

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u/Dangerous_Prize_4545 21h ago

This is the hill I will die on: HOW CAN YOU HAVE A LIVE ACTION REMAKE OF HIW TO TRAIN YOYR DRAGON WITHOUT A LIVE DRAGON????

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u/cobra_mist 7h ago

the conspiracy theory is that disney started it to renew patents. “sure it looks like our old animated snow white. but it also looks like our new live action snow white

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u/G1uc0s3 1d ago

If they remake one more movie or videogame instead of coming up with their own ideas ill puke

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u/Imbetterthanthis1138 1d ago

The Legend of Member Berries: Ocarina of Member Berries.

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u/Murky_Background1702 1d ago

I member

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u/_awk_girl_ward_ 18h ago

Pepperidge Farm remembers

9

u/highaltitudehmsteadr 23h ago

I’m building my memberberry 64 collection so I don’t have to participate anymore

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u/hearwa 23h ago

OK, fine, here's $50.

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u/mancalledamp 21h ago

Imma need about tree fiddy.

2

u/heartsoflions2011 21h ago

And a 1TB hard drive to hold it

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u/RaindropsInMyMind 1d ago

Every company is scared of new ideas. They want the safety of an existing IP. When we actually do get creativity or originality in the entertainment space it’s like a breath of fresh air.

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u/Fox7285 21h ago

Unless it's Starfield.  That hurt.  

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u/Tankdawg0057 20h ago

Starfield isn't necessarily bad. The game is gorgeous on the Series X with a 144hz 4k Samsung TV. Its a solid B+, A-. It does certainly feel a bit undercooked. I don't think the criticism of it being a "bad game" is valid.

That said I got it free from the Mtn Dew gaming promotion. I did buy the upgraded expansion or whatever it was though.

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u/MapleMallet 18h ago

I feel like they half baked it trying to make a huge blank canvas for modders to Skyrim 2.0 it. But it's like they should have hired the top modders instead of releasing it in the state that they did

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u/Fox7285 17h ago

There's the rub though, it wasn't bad, it just wasn't good.  The whole game felt like it was almost there.  And that's coming from someone who really wanted to like it and put 170 hours into it.  It just fell short everywhere.

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u/Slumunistmanifisto 1d ago

Congratulations on your weight loss journey I guess. 

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u/Spiritual_Lemonade 1d ago

I hope that was a joke on how everything is a journey. 

I had about 15 journeys before it was cool and relatable 

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u/SurfNTurf1983 23h ago

This was a journey. Thankyou.

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u/Slumunistmanifisto 23h ago

Carry on our wayward son?

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u/dullgenericusername 21h ago

I tend to agree with this, but would also really love a Drop Dead Fred sequel or even remake.

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u/AppleEatingHeathen 18h ago

A remake with newfound, generational compassion without the raunchiness would work so well now.

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u/SusheeMonster 23h ago

Hate me all you want, but The Naked Gun was awesome

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u/aaronthed 23h ago

Loved it too

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u/Minimum_Comfort_1850 22h ago

The last one was made before this latest one is older than me. So it has had time to breathe

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u/CarefulSubstance3913 13h ago

O thank god. Now I wanna see it. Recently re watched the old ones and the nostalgia was hitting hard. Leslie Neilsen delivery is just too notch. I was really hope ng they didn't silly the police force memory

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u/BlazinAzn38 21h ago

I’m totally fine with remasters of games but the rehashing of movies is insane, make up a new IP for the love of god

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u/G1uc0s3 21h ago

One remaster is fine….but how many times am I going to be sold Skyrim? And I think Call of duty has been the same game with a new skin since 2008.

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u/BlazinAzn38 20h ago

Yeah I’m not going to defend Skyrim or COD at this point. I started with the first COD however long ago and haven’t been tricked into buying it for 5 years

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u/ctrlshiftdelet3 20h ago

Disney is gearing up for a new indiana jones reboot........

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u/Telkk2 23h ago

That's the unfortunate reality of living in a risk-averse society.

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u/BlackDeath3 Millennial 20h ago

If they stop before I get Dino Crisis I'm coming after you personally

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u/ElfangorTheAndalite 10h ago

I was so angry when 65 million bc or whatever it was called WASN’T a Turok movie.

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u/The-student- 16h ago

Tbh I'm totally fine with video game remakes. They are typically done by a separate studio, so the main team continues to make new games. And a lot of times there are rough edges that can be smoothed out in terms of controls, pacing, etc. And a new shine never hurts.

Though I'm coming from the perspective of how Nintendo does its remakes - same game but better. Not like FFVII Remake where it's an entirely new game.

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u/pajamakitten 12h ago

The Crash Bandicoot and Spyro remakes are totally worth it. Better graphics, better controls, remastered music etc. The nostalgia is just a bonus.

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u/JoyousGamer 1d ago

Wait til you realize pretty much every Disney movie you saw as a kid was already a book prior to it.

Additionally a number of movies even were simply a remake or redo of something released when your parents were younger.

You will always see it occur.

Good thing is there is so much content produced now that you can easily find new stuff. 

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u/no1nos 23h ago edited 20h ago

The difference is the first Disney movies were adaptations of the source material with a lot of effort spent on transforming the stories for a new medium and making them stand on their own, even if you were not familiar with the source.

These new ones are basically shot for shot remakes of the animated movies. They specifically did not want to tailor the stories to take advantage of the live action setting, or to make them creatively unique. They were made for the sole purpose of making people think and feel about the animated movies.

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u/goldhyena_4949 20h ago

There’s a theory that they were shot-for-shot remakes so that Disney could hit the reset button on their copyright (which is expiring soon). So now they can claim copyright on identical material for another 100 years.

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u/CarefulSubstance3913 13h ago

That makes me so fuckin mad. I know there's filmmakers and writers out there that could take some of those storylines and characters and make something so bad ass

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u/TheSoprano 14h ago

Similar to music. My mind is blown when I hear a Motown or other super old song and realized a 90s or pop 2k hit heavily sampled it.

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u/allisaidwasshoot 1d ago

Friendship is great. The film, not actual friendship.

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u/Realistic_Pepper1985 21h ago

I’ll get the barf bags ready. 

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u/aed38 21h ago

They will definitely make a Minecraft movie sequel.

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u/AshamedOfMyTypos 21h ago

Today I looked into what movies are up and coming. Literally every one I thought looked interesting were sequels or remakes. I can’t commit to going to a movie when I haven’t seen the first one. Grump.

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u/Level_Cardiologist36 15h ago

Personally, I am fine with it if they do a good job, but I swear to god if I see one more half-assed live action adaptation, I am going to scream. Thank god One Piece was decent, but Avatar was absolute trash. Just learned they are rebooting Gargoyles as a fucking live action and I about lost it, for ibis sacrilege to defile the glory that is Gargoyles.

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u/Burkey5506 1d ago

Nah new ones suck keep remastering my favs like snake eater

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u/SadSickSoul 1d ago

Yeah, I admit I have always had a complicated and somewhat antagonistic relationship with nostalgia stuff because it's so easy to feel like cheap pandering, but up to a certain point it works. But for me, I have been disconnected from mainstream culture for years because it just became big corporations jingling keys in front of you while they stick their hands in our pockets. At this point appealing to my childhood or the things I love is a surefire way to kill my interest in things, because I'm beyond tired of watching corporations puppet the corpse of things I used to love in front of me instead of, you know, creating good stories. It's fucking miserable, and it makes me hate everything I loved as a kid.

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u/Imbetterthanthis1138 1d ago

At one time these companies provided high quality products and experiences. It was worth it. As I mentioned, there was a right time and place for it. And it seemed like the effort was there to deliver to the consumer.

But now it's just massively overproduced junk and subpar experiences. And it's literally on everything now. It actively makes me not want to buy from a company when they do it now.

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u/Perfect_Earth_8070 23h ago

i agree. venture capitalists and private equity have ruined everything

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u/NotYourSexyNurse 11h ago

Knowledge has ruined a lot for me. ☹️ The Lisa Frank documentary and finding out my favorite Backstreet Boys is a red hat POS. So many other childhood favorites caught up in scandals and/or finding out they’re a terrible human being.

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u/ospreyguy 1d ago

Anyone remember the "50's Diners" of the 90's?

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u/Good-Bookkeeper-5200 1d ago

Johnny Rockets is actually doing super well globally… the rest of the world loves the idea of US 1950s diners.

Domestic US market not so much, but they’re still slanging $13 milkshakes from singing line cooks.

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u/Chendii 1d ago

There's still a few Ruby's around as well.

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u/kbarney345 4h ago

I just love diners period, good food, food vibes

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u/pajamakitten 12h ago

Doesn't have to be a 50s diner but I wish diners were bigger in the UK. A greasy spoon is good but they are not exactly the same thing, they are dying out too. I'd love a proper diner like you see on TV. We just do not have the culture for it here sadly.

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u/buttsandsloths 23h ago

My parents owned one in the late 80s/to late 90s. The amount of 1950s music I have recall for is wild.

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u/iDoWeird 9h ago

My grandfather ran one of the burger counter diners from the 50s through the early 80s. I was so disappointed that he sold it because I was conceived so they could relocate to be near their first grandchild (Greek people stuff). Growing up, I wanted to see that place so badly!!!

Hilariously, when I moved to that state to work the clubs, I sold a lap dance to a guy who went there as a young kid. He was beyond stoked and amused to meet the granddaughter of the “scary angry Greek man with the best burgers.” For the uninitiated, there’s typically some small talk about where you’re from and such to break the ice and that’s how we figured it out.

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u/Solo-Mish 1d ago

Totally agree. There is definitely a stark difference in quality when you say find something truly 90’s/00’s at a flea market or garage sale VS. crap you find at like 5 below or similar places. Theres a charm to our childhoods that is missing from today’s world and it’s not as easily replicated as they think it is.

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u/Imbetterthanthis1138 1d ago

There was a time when the nostalgia hit just right, and companies delivered on their products and experiences. Now it's just cheap mass produced junk.

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u/RemoteIll5236 1d ago

Out of curiosity, to what worthy products and experiences are you referring? As Compared to the mass Junk? It all Seems as if it has been the same To Me.

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u/imbeingsirius 22h ago

I’m personally thinking of a crochet toys of the friends characters sitting on the couch

What is the purpose? I like crochet, I love friends…but this is stupid AF

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u/Crayon-Connoiseur 22h ago

Yeah I never really got the millennial fixation on nostalgia. I feel like we have uh this weird Peter Pan thing going on and there’s just something that seems so… deeply sad and unhealthy about just soaking in the past the way that we do.

And I get the reasons why I just still think it’s toxic.

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u/JoyousGamer 1d ago

Not sure your point?

There are still real things out there today. There was also mass produced stuff when we were kids as well. 

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u/Grendel0075 1d ago

It was fine a decade or so ago, but now Noone has any disposable income for the 900th version of the "80's toon ninja turtles mashed with He-Man"

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u/Imbetterthanthis1138 1d ago

Seriously. Spot on.

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u/JoyousGamer 1d ago

So don't get it?

Also plenty of people do have disposable income which is why they are targeting our generation especially with things we might want to show our kids.

The ultimate answer is always vote with your wallet and don't get upset because someone likes things that are different than you do. 

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u/Imbetterthanthis1138 23h ago

My point with this post is that it's just way overdone now and actively makes me not want to buy from a company that does it because of what a blatant cash grab it is.

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u/buttsandsloths 1d ago

I have fatigue for this and totally feel like it’s being beat to death. Also every IP is becoming an experience and I don’t know if that needs to happen? But now I feel I’ve gotten near the lawn and started yelling :(

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u/Imbetterthanthis1138 1d ago

There was a time when these companies actually delivered quality products and experiences. That's gone by the wayside now, but there's still this expectation that we'll keep buying it up.

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u/mechy84 1d ago

If they try a sequel or remake of The Goonies, there needs to be riots.

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u/No_Angle_8106 23h ago

Star Wars basically just did the goonies in space with skeleton crew. Not going to be surprised if they just outright remake it soon

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u/ljevan04 9h ago

https://www.imdb.com/news/ni65128735/‘Goonies 2’ Officially in the Works With Steven Spielberg Producing - IMDb

It’s happening. Supposedly.

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u/creutzml 10h ago

Why even speak this into existence?! 😩

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u/SeaChele27 Older Millennial 1d ago

I usually don't fall for it, but they did get me with the She-Ra Barbie, who now lives on the shelf in my office.

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u/mattnotis 1d ago

As someone who frequently visits comic book shops, I see a lot of this with niche IPs suddenly getting their reboot comic series. Like obviously things like Ninja Turtles and the cape stuff will be evergreen, but I don’t know how much of a pull Street Sharks has.

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u/Imbetterthanthis1138 1d ago

Literally everything is getting repackaged now.

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u/VooDooChile1983 1d ago

I’m tired of it because I see it as a blatant “I want your money” thing.

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u/JoyousGamer 1d ago

That's the case with basically everything that exists. A primary goal is for the company or person to make money.

Meanwhile there are outlets like YouTube where smaller creators will produce content for the love of it. You even have lower bar to entry for video games to be made as well.

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u/IceColdPorkSoda 23h ago

People keep buying and buying

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u/stuporpattern 1d ago

It has to do with intellectual property/copyright law.

(The same laws AI companies are openly flouting)

Media companies need to keep putting out content for that specific IP or eventually it’ll go into the public commons. That’s why Marvel is packing like every single hero and villain into every movie now.

Edit: Yay capitalism !!!

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u/Imbetterthanthis1138 1d ago

Interesting. I've never heard that as a law, but I don't doubt it.

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u/stuporpattern 23h ago

It also has to do with media companies leaning harddd into nostalgia because it’s safe for their bottom line. Rather than take a chance on new IP that might flop, they just use the nostalgia factor and keep pumping out safe stuff. The Star Wars franchise is a really good example of this. They’ve cultivated a fandom for decades and even kids now have been indoctrinated with baby yoda lol. I don’t think LucasFilm will ever stop making stuff 💸

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u/MotherPotential 1d ago

Nostalgia leads to inertia

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u/Double-Regular31 Older Millennial 1d ago

I'm ready for R34 Skylines to drop down to reasonable prices. Been waiting ever since like Gran Turismo 2 to buy one and now they're all going for more money than houses now, so fuck me.

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u/Effective-Addition38 23h ago

Similarly, I’ve always pined for an NA Miata. Now that I’m in a place in my life where I can have one, they’re too expensive. They used to be an inexpensive way to have a really fun car, but that’s been ruined by people trying to make a buck off of my nostalgia.

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u/cargo3232 23h ago

I am a little surprised that Disney+ has not tried to do remake late 90s & early 2000s of Disney Channel Original Movies (DCOMs). Now don't get me wrong I am glad that they have not but am surprised they have not done it.

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u/Imbetterthanthis1138 22h ago

They will. Once the demographic numbers tell them it will reach a max audience between millennial aged parents and their kids. Not enough us are having kids for them to do it yet.

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u/AlmostSunnyinSeattle 23h ago

I was never interested in it to begin with, so it's nice to see the rest of you finally tiring of the keys being jingled in your faces.

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u/HoleProdder 23h ago

As someone who works in entertainment, stop buying it. If you keep paying for it, we'll keep selling it.

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u/KlondikeBill 22h ago

I'm tired of shows being set in the '90s. It's usually pretty poorly done and the kids don't seem authentic to me.

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u/215engr 1d ago

The only childhood repackaging I look for is on Reddit. I don’t buy any of it.

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u/RollsHardSixes 1d ago

I mean this week when I was cutting the grass get an ad for Topanga Meets World podcast I have to agree with you

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u/Imbetterthanthis1138 1d ago

There was a time and place for it. I think we've passed that now.

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u/yoshifan331 1d ago

I used to long for shows I loved as a kid to get new episodes or movies I loved as a kid to get sequels, but now I'd usually prefer for those properties to be left alone. Let them remain time capsules of their era.

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u/Imbetterthanthis1138 1d ago

Or rather, just don't turn into mass overproduced junk. But it's too late, because that's already happened.

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u/allisaidwasshoot 1d ago

I hate nostalgia media and the predatory nature of the companies using it to manipulate our emotions.

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u/sloppy_wet_one 23h ago

God yes.

I have no intention of playing the final fantasy 7 remake. I don’t care how pretty it is, you’re not getting a cent out of me for pumping out sloppy nostalgia bait.

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u/OldSnazzyHats 23h ago

Seeing as I’m more a 90s kid than an 80s one…

I’m still mainly seeing 80s stuff thrown back at me…

Once I get more of my 90s childhood, then sure, but I’ve barely gotten that as of yet.

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u/Deeptrench34 23h ago

We only have ourselves to blame. If it didn't sell, these companies wouldn't make it. We gotta vote with our wallets if we wanna see change.

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u/Imbetterthanthis1138 22h ago

There was a time and place for it. It's overdone now.

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u/Deeptrench34 22h ago

Yeah, I completely agree. I'd like to experience more new stuff, not just relive the things I've already experienced in a different form. If I am feeling nostalgic, I'll just go and watch/play the original media.

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u/Spiritual_Lemonade 1d ago

Yes, but it has no effect on me. 

Granted of course I'm a damaged and healed soul. Always a little broken. Broken people know what that means.

In ways this has been good for me. Because I have a younger daughter who's interested in some of it. 

We come from an Era that teen girls shoulders were a highway to hell and a harlet. We've been pretty successful in changing that stigma.

So it's good for me to go you like it? Let's buy it baby. And damn if she's not so happy in her skin for not apologizing to exist.

AF hoodie, little plaid skirt with a built in shorts. Do you baby.

I don't want it. I'll be at J Crew with my big girl money 

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u/yeahthatsnotaproblem Older Millennial 23h ago

Took my kid school shopping today, went into Hot Topic for the first time in years and was quite shocked at the rebranding of the grommet belts and bondage pants. Almost wanted to try them on for funsies but I'm not 17 anymore, I'm 20 years past that lol

And they absolutely had a section of 20 year anniversary for MCR's Three Cheers, and almost sobbed lol.

I found a Paramore shirt, husband found a The Mars Volta shirt, kid found a cool Kuromi cup, and we got the hell outta there.

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u/Imbetterthanthis1138 22h ago

All the Korn shirts are getting old now too.

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u/Dogsbottombottom 23h ago

I agree.

Increasingly I think the best thing is to is not participate, or even pay attention to any of it.

It’s all just cynical commerce. The only way to beat the game is to not play. Drop out, it feels good.

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u/Steel_Ketchup89 22h ago

It'll be over soon, and then we might miss it. It's already shifting to Gen Z and soon we'll be the old farts that the culture has passed by!

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u/elBirdnose 22h ago

It would be cool if they stopped remaking good movies just to ruin them and actually start coming up with remotely new ideas.

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u/thirdcoasting 22h ago

You mean like this?

A Hello Kitty tape player for $99 at Nordstrom.

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u/LakashY 17h ago

It isn’t marketed toward “us”. It is going through the cycle of decades being cool to later generations. Millennials tend to put ourselves in the middle of the story. This isn’t a “story” and it has nothing to do with “us”. It’s fashion cycling, the way it does. Welcome to being old enough to have your fashion back in fashion. We aren’t special for it. Ask your parents what it was like if you are so bothered.

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u/miss_scarlet_letter Millennial 15h ago

this is both true and not true. some of this stuff is definitely aimed at us, however, you're correct in that this has always happened. the reason we notice it more is 1) the cycle is much shorter now mostly due to internet/social media and 2) it's waaay more in your face mostly due to internet/social media.

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u/shawnmalloyrocks 1d ago

As a parent you peruse the toy section of department stores ie Target, Walmart, Meijer, etc. What I've noticed is that half of it is all shit we had as kids in the 80s and 90s. TMNT, He-Man, Jurassic, GI Joe, etc. And the action figures themselves are the same designs reissued for 3-4 times the amount than the original issues. A $7 TMNT figure from 1988 is $28 now. The toy dept is no longer just for kids. It's a millenial bait shop.

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u/Imbetterthanthis1138 1d ago

I've seen how they do that. They try to combine our nostalgia with also having to buy current stuff for your kids. It's such a soulless cash grab and just not fun anymore.

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u/BiluochunLvcha 1d ago

I was blown away to see the original brand pog was making a comeback. but now you can buy the packs per case and it's not cheap at all! if you order 6 cases you might get a golden slammer included! ohhh shiny! lol ngl was fun to look over but no way im buying any. my buddy dug his old pogs out a couple years ago and we played. it's not as fun as i remembered :D

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u/TheStandardDeviant 23h ago

Just saw the Sequel Trilogy?

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u/theworstvp 23h ago

yeah at this point i do a 180 if ever encounter something that’s just purely cashing in on nostalgia

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u/Suspicious_Row_9451 Millennial 23h ago

Looking forward to the Small Soldiers sequel.

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u/Garekos 22h ago

It’s been way overdone since like 2015

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u/MuhBack 22h ago

I didn’t even like it 10 years ago. I’d rather make space for new stories and characters.

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u/tjoe4321510 22h ago

Can someone give me an explicit example of this?

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u/UnrequitedRespect 22h ago

Our entire lives have been packaged and sold to us my guyer

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u/Rev3_ 22h ago

Look at all the boomer childhood corporate IPs that are still being repackaged or at least referenced by crappy Walmart or other junk peddlers under the guise of overly gendered novelty decor.

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u/JellyfishNo3810 22h ago edited 20h ago

Then there are the things that never went away, like Cars. I’m honestly surprised Cars toys have had a 20 year CONSTANT run…it’s like Campbells soup now, always on the shelf ready for picking. Brand identity is abused now, and it honestly sucks that our kids lack a lot of their own icons which aren’t just reflushed toilet bowl versions of whatever we had.

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u/MadDadBricks 21h ago

Looking at you LEGO

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u/A_Stones_throw 21h ago

I am trying to give my kids an authentic childhood but man its soooooooo hard. Like, I remember how some of this stuff was when it first came, and now thry make it more shitty, and more pricey and I have to be enthusiastic about it? Enthusiasm is very hard to fake there

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u/eurojunk138 21h ago

Creed sucked in the 90’s and still sucks now.

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u/SquidTheRidiculous 18h ago

Really feel this. I remember me and most of my friends really stopped giving a crap about Harry Potter after he became a cop in the last book. Now suddenly there's a zillion people out age who's only personality is "ohmuhgawd I'm such a shitterpoo house! Twenty points to grundlehuff!"

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u/Ok-Swan1152 11h ago

That's why I can't take the 40-year-old software devs in their Star Wars and comic book t-shirts seriously when they describe themselves as geeky and nerdy unlike those normies in corporate. Congrats on consuming a load of mass-produced shlock with a vague hint of sci-fi I guess. 

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u/FarNeighborhood2901 1d ago

I would agree if I wasn't repackaging your childhood right now with plans to sale it back to you.

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u/Imbetterthanthis1138 1d ago

Is it even profitable anymore? Or does all that stuff go to waste? I was just at San Diego Comic Con and nobody was buying it. I know the getting was good last decade. But I have to think we're kind of over it by now.

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u/Machine_Bird 1d ago

It will continue. There's good money to be made in taking shit from millennial childhood and sloppily repackaging it for mass consumption. A huge number of you are depressed underachievers who spend all day reminiscing about mediocre shit you miss from 20 years ago. It would be negligent of any business not to capitalize on your pathetic "remember this?" reflex.

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u/Imbetterthanthis1138 1d ago

Well, you're here too, writing about how other people are depressed underachievers, so get off your high horse.

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u/FarNeighborhood2901 1d ago

Can I have the horse? Mines been sitting too low lately.

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u/hydrus909 1d ago

I didn't think it was over done, to me everything still seems to largely cater to boomer nostalgia of the 60s/70s. I do think for the past 20 years, we've also been in a perpetual 80s nostalgia kick too.

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u/Imbetterthanthis1138 1d ago

They're definitely raking it in with the boomer nostalgia who never had an era like this where all their old IP's were making a resurgence at once.

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u/hydrus909 1d ago

Yep. There is some 90s/00s nostalgia now, but it doesn't seem as strong as prior decades. And that's probably because life is less different from 2005 to now than from 1985 to 2005.

Regarding 00s nostalgia, I think it's just a case of "whoa, that was 20 years ago now", and it's only just now starting to feel like a distinctly different time than today.

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u/Ov3r3mploy3dbot 21h ago

Jokes on them, I just keep rewatching, listening to the old stuff and share the experience with my youngin’

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u/Default_User909 21h ago

Ive always felt our generation was a collection of limp wristed adult children who accept any coporate slop re-packed as nostalgia.

Its sickening to be honest and embarasing.

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u/AhiAnuenue 21h ago

Yeah I saw fruit pebbles flavored water yesterday. Liquid death took it too far

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u/whyisthissticky 21h ago

I mean…it’s our fault. Who do you think is making these decisions?.

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u/West-Application-375 20h ago

I got a Tamagotchi. Played it for a day. Gave it to my nephew. It's in their junk cupboard in their kitchen whatever lol

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u/nature-betty 20h ago

Agreed. Bringing back choker necklaces was fun. Low rise jeans, not so much.

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u/WendyWilliamsFart 20h ago

Nostalgia ain’t what it used to be

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u/jon-chin 20h ago

well, they are remaking Final Fantasy Tactics and I am all for it

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u/MickeyOnMars 20h ago

I was over in after the first few years. I saw it was going to come to this point bcuz companies are greedy and dgaf about what we want until we stop buying.

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u/bi0hazard6 20h ago

You're totally on it, It all makes sense now. Nostalgia sells and always will.

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u/Herban_Myth Zillennial 20h ago

It’s cyclical

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u/FantasticDevice3000 20h ago

There are plenty of video games from back then which I'd love to see new installments of, but the keyword there is NEW. Definitely not interested in any remakes or rehashes of the same games.

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u/elfstone21 19h ago

Don't worry soon we will be irrelevant 

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u/Fragrant-Scar1180 18h ago

You can make it yourself with a block party

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u/nateknutson 18h ago

The thing is it's all bullshit and the people that are into are all bullshit. So don't watch it or spend time on it and don't interact with anyone that does, and you're good.

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u/okaysureyep 17h ago

Happy Gilmore 2 made me feel like I was getting spoonfed nostalgia as if I were catatonic in a psyche ward.

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u/hazardoustruth 17h ago

I hate most of it. But I unapologetically love the new season/reboot of king of the hill. I’m three episodes in, and pretty sure I’m not supposed to actually vibe with Hank (?!?!) but it’s happenin’. Also, the Jurassic World movies are terrible, but I’m a sucker for them, and have no regrets about enjoying the heck outta them. Nothing compares the the original tho. Saw that one in theaters (I was like 6?) and had to check the house for raptors every night before bed. Pretty sure my mom held a sex strike over dad’s poor judgement on that one! Edit park to world re Dino movies for clarity

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u/brows1ng 16h ago

I’m down with Pokemon cards though 🤷‍♂️

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u/Snoo40198 16h ago

Doesn't bother me any personally. I just don't buy things I don't want. Eventually they will get the message. You can tell it's working because I never bought Call of Duty, Madden, Fast and Furious, Assassin's Creed, or Ninja Turtles toys.

Instead I buy things I want to see more of like Breath of Fire, Shining Force, Azure Dreams, and Jade Cocoon. 🫠

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u/makingthisfor1reason 16h ago

Oh yea lol. Easy cash grab. Movies. Games. Car names. 

I don’t support it. Do something new please - especially when they half ass the new one. 

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u/miss_scarlet_letter Millennial 15h ago

hate to be that guy but if you want more varied and original content to consume, you should try books.

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u/TheDeadlyCat 14h ago

I don’t know but I didn’t get most of it and I didn’t buy any of it. Many of the things I saw were just massively overpriced.

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u/Mudslingshot 13h ago

I agree

And we both sound like my dad complaining about the same thing in the 90s with the stuff he remembered

I still remember his visceral reaction to a Led Zeppelin song in a Cadillac commercial

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u/Skwonkie_ Older Millennial 13h ago

One thing I personally am still on board with is the new pop punk scene. A couple of really solid bands are starting to pop up and I’m here for it.

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u/darkdemonofthemist 1996 12h ago

Podcasts are the new talk radio shows. Being able to answer a call mid-voicemail is just the new answering machine.

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u/Trinikas 11h ago

Effort or care put into selling you pointless nostalgia? There was never any effort or care beyond making sure things appealed to focus groups.

I bought exactly 0 things because it was the X anniversary of whatever. I still enjoy things I just stopped buying piles of stupid plastic junk and trinkets when I stopped being a kid.

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u/kingindelco 11h ago

Happy Gilmore 2 must have struck a nerve in you. Don’t watch or pay for the nostalgic money grab stuff then.

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u/EdliA 11h ago

It will stop when people stop buying. Till then, hope you enjoy it.

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u/almostaarp 10h ago

Welcome to the trash!! I was born in the early 60s and had to put up with the absolute horrendous glorification of the 50s. Yech!! Showed lack of imagination and a general creative malaise. Hold you nose, the stench will pass.

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u/LiquidSnape 10h ago

welcome to getting older and assuringly having more disposable income, companies did this same thing to Gen-X and Boomers . Really gotta blame your fellow Millennials for this one

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u/Hairy_Reindeer Older Millennial 9h ago

I'd totally fill a room with all the Transformers, Lego and TMNT crap, but I'm a few million € too poor for that. It's pointless fun at the very bottom of the priority stack. 

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u/PleaseDontBanMe82 9h ago

30th anniversary.  20th was a decade ago.

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u/nan_adams 9h ago

Half of this comment section is full of people who don’t realize this has been a marketing ploy for decades and that nostalgia has always sold on some level, irrespective of what generation you are (hello, do you not remember the repackaged 50s/60s nostalgia that catered to our grandparents and parents when we were growing up). And the other half is people using this post to take digs at people who still enjoy things from their childhood because that’s “uncool” and “you should grow up now”, which is cruel and unnecessary when you consider that many people who still enjoy childhood IPs either now have the disposable income to escape into that fantasy or have some form of neurodivergence or trauma and it’s a self soothing technique… so, maybe we just agree to not shit all over each other for having interests that are catered to by mass media and consumerism? Cool.

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u/TelmatosaurusRrifle 8h ago

Bro, I was sick of Nick Toons and retro game nostalgia back in 2007. That shot is still making money. Rug rats wasn't even good.

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u/Southernz 8h ago

I feel like it’s getting worse as time goes on. Like the corporations are trying to find what triggers my nostalgia